TEREA Flavours

How do we sort 69 TEREA sticks?

There are two ways to sort them, and knowing both saves a lot of clicking. The first is the flavour family: Silver is a flavour, Purple Wave is a flavour, Oasis Pearl is a flavour. The second is which country's market the carton was printed for. Silver Italy, Silver Switzerland and Silver Uzbekistan are the same flavour printed for three different countries, and we list each one as its own product so you get the box you chose. Put the two together and 20-odd flavour names turn into 69 listings.

IQOS's own guides keep the family idea simple. Its UK blog sorts TEREA into classic, menthol, nutty and zesty, and scores each stick for intensity, body and aroma out of five. The IQOS UAE shop page we checked today carries about a dozen variants, with one-line labels such as "Nutty" for Amber and Teak, "Balanced & Woody" for Sienna, "Rich & Warm" for Bronze, "Zesty" for Yellow and "Fresh & Forest Berry" for Purple Wave. We lean on those words where they fit, then add the families the UAE page doesn't carry at all: the Japan Regulars, the Japanese and Indonesian menthols, the Black series, Dimensions, most of the Pearls and the clove Editions. Every family named below has a page of its own, with a table built from the live listings, which lets this page keep each one short and point you onward.

Which TEREA flavour families do we sell in Dubai?

The middle column is where our cartons of that family come from today; the last column is the family page's one-line summary.

Stock changes every week. Where this table and a family page disagree, believe the family page. Most listings are a carton: ten sealed packs of 20 sticks, with the exact quantity shown on the day.

Where to start, by what you're after

Go by taste rather than by the colour on the box. Tobacco and nothing else? Start light, with Silver Italy, and move to Amber Uzbekistan once you want more body; Sienna and Bronze carry on upward from there, and the Japan Regulars run from smooth to rich without ever adding menthol. Anyone smoking menthols at the moment has Turquoise Italy as the gentle way in, Blue Indonesia as a proper cold stick, and the Black series waiting at the deep end. Fruit people get three roads: Purple Wave Italy, forest berry and menthol together with no capsule to press; the Waves, brighter fruit and lighter cold; or Dimensions, which drop the menthol entirely. Like deciding mid-stick? A Pearl such as Sun Pearl Japan starts as plain tobacco and turns fruity the moment you press the capsule. And for something nobody else in the range does, there's Golden Edition: smooth tobacco with Indonesian clove, the most asked-for of the seven Editions.

Before you order, two things we'd rather you heard from us. Nothing here tastes like a lit cigarette, because nothing is burning; the tobacco families get nearest, and that's as far as we'll go. Nor do we rank the range by strength, and we never print nicotine figures. IQOS scores intensity, body and aroma on its own pages, and our family pages quote the listings rather than inventing numbers.

Menthol or no menthol: the quick split

This is the question behind most first orders, so here it is in one place. No menthol at all: Silver, Yellow, Amber, Sienna, Bronze, the Regulars and Teak, the two Dimensions sticks, and four of the seven Editions (Auburn, Golden, Scarlet and Emerald). Menthol in charge: Turquoise, everything on the Menthol and mint page, and the Black series. Menthol sharing the stick with fruit: Purple Wave, Summer Wave and Bright Wave, the three cooling Editions (Berrine, Minago and Mulint), and most of the Pearls, whose cooling base waits for the capsule. The strongest TEREA flavours post goes through the tobacco end in more detail, and the new TEREA flavours for 2026 round-up shows what arrived this year.

Same name, different country

Ever wondered why we sell three Silvers and four Purple Waves? Each IQOS market gets its own packaging, its own warning text and sometimes its own recipe, and TEREA is made for a long list of them. Every edition gets its own listing here, so the box that arrives is the box you clicked on. Today the split is Indonesia with 24 listings, Japan with 18, Uzbekistan with 11, and Italy and Switzerland with eight each. Kazakhstan has a page of its own as well; right now there's nothing on it.

A few things follow from that. A flavour with the same name can taste a little different from one country to the next, which is why the Sienna, Yellow and Purple Wave pages compare their editions side by side. Some sticks exist in one market only: the Japan Regulars, the Japanese menthols and both Dimensions never left their home markets, and the clove Editions are Indonesia's alone. And when you reorder, check the country in the product title, because a Summer Wave from Uzbekistan and one from Kazakhstan share a name but not a box. Our post on how TEREA flavours differ by country goes into the detail.

What TEREA is, in one paragraph

TEREA is Philip Morris's heated tobacco stick for IQOS ILUMA. Rather than burning the tobacco, the device warms a metal strip inside the stick, which is why there's no ash and nothing to clean with a blade; one stick lasts about six minutes, or up to 14 puffs. A pack holds 20 sticks and a carton holds ten packs. The stick works in every ILUMA model, which means ILUMA, ILUMA PRIME and ILUMA ONE, plus ILUMA i, ILUMA i ONE and ILUMA i PRIME, all on our IQOS devices page. It will not work in a blade device such as the IQOS 3 DUO, and BLENDS A sticks for IQOS BONDS are a separate system. The long version is in what TEREA is and how it works.

Common questions

How many TEREA flavours are there?

On our shelves, 69 listings in 14 families from five countries, with some flavours appearing in three or four editions. Worldwide there are more, because IQOS launches and retires sticks market by market, and the list shifts every year.

Which TEREA flavours have no menthol?

Every stick on the tobacco side, meaning Silver, Yellow, Amber, Sienna and Bronze, plus Teak and the six Japan Regulars. Dimensions and the four warm Editions have no menthol either, though each brings aroma or clove instead.

Which TEREA flavours are fruity?

Purple Wave, the two Waves and the Pearl sticks are the fruit-led ones, each with some cooling. For fruit and flower without menthol, look at Dimensions; for clove with fruit, the cooling Editions.

Which TEREA has a capsule?

Pearl, and only Pearl. Press the capsule in the filter and you get the fruit or floral aroma. The rest of the range has no capsule, so what you taste at the start is what you taste at the end.

Can I use any TEREA in an ILUMA i ONE?

Yes. Any ILUMA or ILUMA i model takes every stick on this page, the ONE and the PRIME included. Only the older blade devices are out.

Can I use a TEREA stick twice?

No. One stick is one session, up to 14 puffs or about six minutes, and the device stops heating when it's done. A used stick goes in the bin, metal strip and all, which is one reason to keep them away from children and pets.

We're an independent online shop, not an IQOS store. Phone or message +971 54 703 5056, or email [email protected]; we're on every day 9:00 to 22:30, Wednesday to 20:30. An order inside Dubai usually arrives within the hour, Sharjah and Ajman take one to two hours, the other emirates (Abu Dhabi included) about twelve, and cash on delivery is fine everywhere.

For adults who already use tobacco or nicotine products. Nicotine is addictive, and no tobacco stick is risk-free. TEREA contains a sharp metal part; do not take it apart or swallow it. Keep tobacco sticks away from children and pets. TEREA Dubai is an independent retailer with no affiliation to IQOS or Philip Morris International. Checked on 29 October 2026.